Popular titles like ‘Heated Rivalry’ and ‘Project Hail Mary’ are included in the sale.
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Christina Buff
Christina Buff is a Nashville-based freelance writer for who covers shopping with a splash of entertainment. If you’re ever wondering what streaming service you need to watch something (and the cheapest way to sign up for it), she’s your girl.
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Credit: Mashable Photo Composite / Target
BUY ONE GET ONE 50% OFF: Through Feb. 14, Target is running a sale where Circle members can buy one book and get another for half price, including new releases and bestsellers. The sale also applies to select games and movies.
Credit: Target / Mashable Photo Composite
I’m a huge supporter of audiobooks, but nothing beats the feeling of physically turning pages. If you also love the dopamine hit given by physical books, Target’s latest book, movie, and game sale can help you put paperbacks and hardcovers in your hands for less.
Books, Movies, and games Buy One, Get one 50% Off at Target
Unlock Astonishing Savings on Entertainment at Target
Are you ready to enhance your home entertainment collection? Target’s Buy One, Get One 50% off sale on books, movies, and games is the perfect opportunity to stock up on your favorites while saving big. From the latest bestsellers to blockbuster movies and popular video games, this deal makes it more affordable than ever to indulge in your hobbies or grab gifts for loved ones.
What Does the Buy One, get One 50% off Deal Include?
This exciting promotional offer applies to a wide selection of entertainment products across Target’s extensive inventory. Here’s exactly what you can expect:
- Books: Hardcover novels, paperback editions, children’s books, non-fiction, cookbooks, and more
- Movies: Blu-rays, DVDs, and 4K Ultra HD titles, including new releases and classics
- Games: Video games for popular platforms such as PlayStation, Xbox, Nintendo Switch, and PC games
All qualifying items under this deal allow you to buy one at full price and get the second one at half price – ideal for diversifying your entertainment options without breaking the bank.
How to Maximize Your Savings at Target
Shopping during this promotion can yield significant discounts, but to get the best value, consider the following tips:
- Mix and Match: Pair a full-priced bestseller book with a lesser-known title to maximize your purchase variety.
- Combine with Coupons: Look for Target promo codes and coupons that can stack with this offer for additional savings, sometimes offering free shipping or extra percentage off [[1]](https://www.coupons.com/coupon-codes/target).
- Use Target Circle: Members get exclusive discounts and earn rewards points on purchases, which can be redeemed later.
- Shop In-Store or Online: Choose your preferred shopping mode; Target supports same-day delivery and drive-up pickup for convenience [[2]](https://www.target.com/c/top-deals/-/N-4xw74).
- Check Clearance Items: Often, clearance titles are also included, boosting your discount potential.
Popular Titles and Recommendations to Consider
| Category | Recommended Titles | Why Buy |
|---|---|---|
| Books | “Atomic Habits” by James Clear, “Where the Crawdads Sing” by Delia Owens | Best-selling, highly rated, great for gifts and personal growth |
| Movies | “Spider-man: Across the Spider-verse” Blu-ray, “The godfather” 4K | New releases and timeless classics perfect for collectors |
| Games | “The legend of Zelda: Tears of the Kingdom,” “FIFA 26” | Popular franchises with strong multiplayer and single-player modes |
Benefits of Shopping This Deal at Target
- Affordable Entertainment: Make your entertainment dollars stretch further with BOGO 50% off deals.
- Wide Selection: Target’s diverse product range means there’s something for every taste and interest.
- convenient Shopping: Whether you prefer browsing the aisles or shopping from your couch, Target makes it easy.
- gift-Ready: Stock up early on birthday or holiday gifts at a discount.
- Combination Offers: this deal frequently enough works alongside other promos or Target RedCard savings.
Practical Tips for Buying Books, Movies, and Games
- plan Your Purchase: Make a list ahead of time to ensure you buy items you really wont or need.
- Check Product Reviews: Ensure your picks are well-reviewed to avoid buyer’s remorse.
- Compare Prices Online: Verify Target’s deal is better than competitors’ before committing.
- Use Gift Cards: Buying discounted Target gift cards beforehand can increase overall savings.
- Monitor Promo Periods: These deals can be seasonal, so setting alerts helps you never miss out.
customer case Study: How Sarah Saved $40 on Her Entertainment Bundle
Sarah, an avid reader and gamer, shared how she smartly took advantage of Target’s buy one, get one 50% off sale last month. She purchased the new fantasy novel “The Priory of the Orange Tree” for $20 and picked up a strategy game for $40 as the second item. Thanks to the promotion,Sarah only paid $20 for the game instead of the full price,saving $20 promptly. By combining this with a 5% cashback promo from RetailMeNot, she saved an extra $3, making her total savings a full $23 on two premium entertainment products [[3]](https://www.retailmenot.com/view/target.com).
FAQs About target’s BOGO 50% Off Sale
- Do I need a Target RedCard to get the discount?
- No, the buy one, get one 50% off offer applies to all customers, but RedCard holders may get extra savings through cashback or exclusive deals.
- Are digital versions of books and games included?
- No, this promotion generally applies to physical copies of books, DVDs/Blu-rays, and physical game discs.
- Can I mix categories, like buying one book and one movie for the deal?
- Usually, the 50% off applies within the same category (books with books, games with games), but always check the specific terms at checkout.
- Is this deal available year-round?
- These deals are seasonal or promotional; it’s best to check Target’s website or subscribe to their newsletter for updates.
Through Feb. 14, Target is running a buy one, get one 50% off sale on select books, games, and movies exclusively for Target Circle members. And that’s on top of most books already being discounted. If you’re not already a Circle member, joining is as easy as filing out your name, email, and phone number.
As far as books go, there are tons of popular titles included in the sale, like People We Meet on Vacation by Emily Henry, Heated Rivalry by Rachel Reid, My Friends by Fredrik Backman, Dear Debbie and The Housemaid by Freida McFadden, and the soon-to-be motion picture Project Hail Mary by Andy Weir (Amaze! Amaze! Amaze!). Many of the eligible books are also already on sale, so you can definitely do some damage. For instance, Dear Debbie and Heated Rivalry are both on sale for $13.13 (reg. $17.99) and $15.19 (reg. $18.99), respectively. During the sale, you could grab both for $21.76 instead of $36.98 (a total savings of $15.22). With how expensive physical books are, this is a great way to pad your TBR list for less.
As far as games go, you can grab Twister, Battleship, Scrabble, plenty of versions of Monopoly and much more. Meanwhile, you can build your movie collection with Blu-ray and 4K versions of new movies like Wicked and Wicked: For Good, Sinners, and F1.
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There are hundreds of thousands of eligible books, movies, and games to choose from in the sale — and you’re free to mix and match. Just be sure to shop before the sale ends on Feb. 14 if you want to secure some deals.
Christina Buff is a Nashville-based freelance writer for who covers shopping with a splash of entertainment. If you’re ever wondering what streaming service you need to watch something (and the cheapest way to sign up for it), she’s your girl.
Christina received a B.S. in Business Communication (concentration in writing) from Stevenson University and began her professional journey writing and editing press releases. Since then, she’s written content for a marketing agency, blogged for celebrities, and covered local news, politics, women’s lifestyle, fashion, beauty, and just about everything in between for various publications.
When she’s not writing, she’s probably enjoying live music, studying human design, or embroidering and upcycling clothes. You can follow her on Instagram at @touchinfinity.
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